Concepedia

Irvine Clarke

IC

Statistics

Publications

9

Citations

347

H-Index

9

Active since

2000

Affiliations

James Madison University(Current)

Oklahoma City University

Irvine Clarke is an author at James Madison University specializing in marketing, marketing strategy, and business.

Publications per year

2000–2020

9

Publications

9

Extreme response style in cross‐cultural research

Irvine Clarke · International Marketing Review · 2001 · 113 citations

Business, Marketing, Marketing Management +10

An Exploratory Cross-Cultural Analysis of the Values of Materialism

Irvine Clarke, Kathleen S. Micken · Journal of International Consumer Marketing · 2002 · 65 citations

Business, International Business, Marketing +10

Integrating country of origin into global marketing strategy

Irvine Clarke, Margaret Owens, John B. Ford · International Marketing Review · 2000 · 61 citations

Business, Marketing, Marketing Management +14

Marketing Student Perceptions of Academic Program Quality and Relationships to Surface, Deep, and Strategic Learning Approaches

William T. Faranda, Irvine Clarke · Journal of Marketing Education · 2020 · 34 citations

Management, Higher Education, Marketing +11

Trademark rights in gray markets

Irvine Clarke, Margaret Owens · International Marketing Review · 2000 · 21 citations

Law, Marketing, Marketing Management +17

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