Concepedia

Esi A. Elliot

EA

7

Publications

325

Citations

7

H-Index

2014

Active since

Affiliations

Suffolk University(Current)

Esi A. Elliot is an author at Suffolk University specializing in marketing, management, and education.

Top concepts

MarketingCultureEducationManagementConsumer ResearchBlack StudiesSocial SciencesCultural StudiesCultural DiversityCultural Anthropology

Publications per year

2014–2018

7

Publications

7

China in Africa: presence, perceptions and prospects

Fei‐Ling Wang, Esi A. Elliot · Journal of Contemporary China · 2014 · 144 citations

Chinese Politics, Chinese Foreign Policy, Article Reports +11

LGBTQ and religious identity conflict in service settings

Elizabeth A. Minton, Frank G. Cabano, Meryl P. Gardner et al. · Journal of Services Marketing · 2017 · 41 citations

Service Provider, Queer Politics, Homosexuality +16

Brand meaning in higher education: Leaving the shallows via deep metaphors

Elizabeth J. Wilson, Esi A. Elliot · Journal of Business Research · 2016 · 40 citations

Brand Equity, Brand Meaning, Management +8

Craft consumption and consumer transformation in a transmodern era

Esi A. Elliot · Journal of Business Research · 2015 · 31 citations

Transmodern Era, Culture, Consumer Culture +5

Mitigating microfinance marketing channels inefficiencies with customerization of mobile technology

Esi A. Elliot, Benjamin Ngugi, Charles A. Malgwi · International Marketing Review · 2018 · 30 citations

Innovation Adoption, Digital Marketing, Consumer Research +21

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