Concepedia

Benjamin Ngugi

BN

9

Publications

266

Citations

9

H-Index

2010

Active since

Affiliations

Suffolk University(Current)

Kenyatta University

Northeastern University

Rutgers, The State University of New Jersey

Nagoya University

Benjamin Ngugi is an author at Suffolk University specializing in engineering, innovation adoption, and mobile marketing.

Top concepts

EngineeringFintechBusinessMarketingBiometricsManagementPublic HealthMobile MarketingHealth InformaticsInnovation Adoption

Publications per year

2010–2018

9

Publications

9

M‐pesa: A Case Study of the Critical Early Adopters’ Role in the Rapid Adoption of Mobile Money Banking in Kenya

Benjamin Ngugi, Matthew Pelowski, Javier Gordon Ogembo · The Electronic Journal of Information Systems in Developing Countries · 2010 · 107 citations · Full text

New Technologies, Innovation Adoption, Critical Review +19

Typing Biometrics

Benjamin Ngugi, Beverly K. Kahn, Marilyn Tremaine · Journal of Data and Information Quality · 2011 · 30 citations

Biometric Keypad, Engineering, Biometric Privacy +11

Mitigating microfinance marketing channels inefficiencies with customerization of mobile technology

Esi A. Elliot, Benjamin Ngugi, Charles A. Malgwi · International Marketing Review · 2018 · 30 citations

Innovation Adoption, Digital Marketing, Consumer Research +21

Why Don’t You Register Your Child? A Study of Attitudes and Factors Affecting Birth Registration in Kenya, and Policy Suggestions

Matthew Pelowski, Richard G. Wamai, Joseph Wang’ombe et al. · The Journal of Development Studies · 2015 · 26 citations

Rethinking the Design of Low-Cost Point-of-Care Diagnostic Devices

Faith Kimani, Samuel Mwangi, Benjamin Kwasa et al. · Micromachines · 2017 · 19 citations · Full text

Point-of-care Testing, Effective Diagnosis, Health System Analysis +16

Rows per page

1–5 of 9