Cindy Chan

Determinants of willingness to eat insects in the USA and India

Matthew B. Ruby, Paul Rozin, Cindy Chan · Journal of Insects as Food and Feed · 2015 · 261 citations

Life Sciences, Nutrition, Psychology +8

Experiential Gifts Foster Stronger Social Relationships Than Material Gifts

Cindy Chan, Cassie Mogilner · Journal of Consumer Research · 2016 · 176 citations

Social Sciences, Psychology, Social Psychology +11

People Rely Less on Consumer Reviews for Experiential than Material Purchases

Hengchen Dai, Cindy Chan, Cassie Mogilner · Journal of Consumer Research · 2019 · 80 citations · Full text

Business, Psychology, Social Psychology +12

Moral violations reduce oral consumption

Cindy Chan, Leaf Van Boven, Eduardo B. Andrade et al. · Journal of Consumer Psychology · 2013 · 50 citations · Full text

Social Sciences, Social Psychology, Ethics +5

Self-Identity and Consumer Behavior Dissociative versus Associative Responses to Social Identity Threat: The Role of Consumer Self-Construal Self-Affirmation through the Choice of Highly Aesthetic Products It's Not Me, It's You: How Gift Giving Creates Giver Identity Threat as a Function of Social Closeness Identifiable but Not Identical: Combining Social Identity and Uniqueness Motives in Choice The Signature Effect: Signing Influences Consumption-Related Behavior by Priming Self-Identity An Interpretive Frame Model of Identity-Dependent Learning: The Moderating Role of Content-State Association

Jennifer Edson Escalas, Katherine White, Claudia Townsend et al. · Journal of Consumer Research · 2013 · 47 citations

Social Sciences, Psychology, Social Psychology +12