Concepedia

Radhika Sharma

RS

Statistics

Publications

2

Citations

79

H-Index

2

Active since

2017

Affiliations

Jaypee Institute of Information Technology(Current)

Radhika Sharma is an author at Jaypee Institute of Information Technology specializing in digital marketing, interactive marketing, and media marketing.

Top concepts

Publications per year

2017–2018

2

Publications

2

The Future Scope of Netnography and Social Network Analysis in the Field of Marketing

Radhika Sharma, Vandana Ahuja, Shirin Alavi · Journal of Internet Commerce · 2018 · 62 citations

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Generating trust using Facebook-A study of 5 online apparel brands

Radhika Sharma, Shirin Alavi, Vandana Ahuja · Procedia Computer Science · 2017 · 17 citations · Full text

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