Pengyuan Wang

The Effect of Work Stress on Job Burnout Among Teachers: The Mediating Role of Self-efficacy

Xiaobo Yu, Pengyuan Wang, Xuesong Zhai et al. · Social Indicators Research · 2014 · 245 citations

Job Satisfaction, Teacher Education, Mediating Role +14

Beyond Ranking

Yue Wang, Dawei Yin, Luo Jie et al. · 2016 · 67 citations

Search Technology, Search Engine Optimization, Engineering +10

Fusing Aggregate and Disaggregate Data with an Application to Multiplatform Media Consumption

Elea McDonnell Feit, Pengyuan Wang, Eric T. Bradlow et al. · Journal of Marketing Research · 2013 · 54 citations

Marketing Analytics, Intraday Correlations, Engineering +28

Serial Position Effects on Native Advertising Effectiveness: Differential Results Across Publisher and Advertiser Metrics

Pengyuan Wang, Guiyang Xiong, Jian Yang · Journal of Marketing · 2018 · 52 citations

Emerging Media, Digital Marketing, Targeted Advertising +21

Causal Inference via Sparse Additive Models with Application to Online Advertising

Wei Sun, Pengyuan Wang, Dawei Yin et al. · Proceedings of the AAAI Conference on Artificial Intelligence · 2015 · 45 citations · Full text

Marketing, Treatment Effect Cap, Estimation Statistic +15