Concepedia

Author

Dian Wang

University of Kentucky

Also Known As

Dian Wang, Wang, Dian

15

Publications

106

Citations

4

H-Index

24

Concepts

All Affiliations

University of Kentucky
DW

About

Dian Wang is an author at University of Kentucky specializing in behavioral decision making, consumer uncertainty, and business.

Top Concepts

#ConceptH-IndexPublicationsCitations

1

Business

2

2

83

2

Management

2

2

83

3

Marketing

2

2

83

4

Culture

1

1

56

5

Economics

1

1

56

Dian Wang

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2

Publications

83

Citations

2

H-Index

YearCitations

Culture, Relationship Norms, and Dual Entitlement

Haipeng Chen, Lisa E. Bolton, Sharon Ng,

Journal of Consumer Research

2017

56

Will Online Shopping Lead to More Brand Loyalty Than Offline Shopping? The Role of Uncertainty Avoidance

Bingxuan Guo, Dian Wang

Journal of Marketing Research

2023

27

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