Concepedia

Susan Cadwallader

SC

5

Publications

711

Citations

5

H-Index

2008

Active since

Affiliations

California State University, Fullerton(Current)

Arizona State University

Southern Illinois University Carbondale

Susan Cadwallader is an author at California State University, Fullerton specializing in management, human resource management, and business.

Top concepts

Publications per year

2008–2017

5

Publications

5

Want to, need to, ought to: employee commitment to organizational change

Janet Turner Parish, Susan Cadwallader, Paul Busch · Journal of Organizational Change Management · 2008 · 340 citations

, , +20

Frontline employee motivation to participate in service innovation implementation

Susan Cadwallader, Cheryl Burke Jarvis, Mary Jo Bitner et al. · Journal of the Academy of Marketing Science · 2009 · 301 citations

, , +5

Proposing Community-Based Learning in the Marketing Curriculum

Susan Cadwallader, Catherine T. Atwong, Aubrey Lebard · Marketing Education Review · 2013 · 32 citations

Editors’ Corner: The “Work-Ready” Marketing Graduate

Luke Greenacre, Lynne Freeman, Minna-Maarit Jaskari et al. · Journal of Marketing Education · 2017 · 24 citations

, , +4

Frontline employee motivation to participate in service innovation implementation

Susan Cadwallader, Cheryl Burke Jarvis, Mary Jo Bitner et al. · Journal of the Academy of Marketing Science · 2009 · 14 citations · Full text

, , +5

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