Concepedia

Fei Jin

FJ

4

Publications

211

Citations

4

H-Index

2022

Active since

Affiliations

Guizhou University of Finance and Economics(Current)

Shanghai Lixin University of Accounting and Finance

Sichuan University

University of New Haven

North China University of Water Resources and Electric Power

Fei Jin is an author at Guizhou University of Finance and Economics specializing in arts, management, and communication.

Top concepts

ArtsManagementMarketingPersuasionSocial MediaCommunicationMedia EffectsSocial InfluenceDigital MarketingMicro-influencers

Publications per year

2022–2023

4

Publications

4

Do fake followers mitigate influencers’ perceived influencing power on social media platforms? The mere number effect and boundary conditions

Liying Zhou, Fei Jin, Banggang Wu et al. · Journal of Business Research · 2023 · 71 citations

Majority Influence, Mere Number Effect, Social Media +15

Artificial intelligence or human: when and why consumers prefer AI recommendations

Fei Jin, Xiaodan Zhang · Information Technology and People · 2023 · 59 citations

Artificial Intelligence, Consumer Uncertainty, Behavioral Decision Making +23

Understanding the role of influencers on live streaming platforms: when tipping makes the difference

Liying Zhou, Fei Jin, Banggang Wu et al. · European Journal of Marketing · 2022 · 57 citations

Digital Marketing, Emerging Media, Social Influence +27

Doing bad by doing good? Corporate social responsibility fails when controversy arises

Shuojia Guo, Cheng Lu Wang, Seokyoun Hwang et al. · Industrial Marketing Management · 2022 · 24 citations

Management, Business, Corporate Responsibility +9

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