Concepedia

Shuojia Guo

SG

11

Publications

273

Citations

11

H-Index

2017

Active since

Affiliations

College of Staten Island(Current)

City University of New York

Huazhong University of Science and Technology

University of New Haven

Northwest University

Shuojia Guo is an author at College of Staten Island specializing in business, management, and marketing.

Top concepts

BusinessManagementMarketingConsumer ResearchAdvertisingInteractive MarketingArtsBrandingBrand StrategyBrand Management

Publications per year

2017–2024

11

Publications

11

Veni, vidi, vici: The impact of social media on virtual acculturation in tourism context

Chunqing Li, Shuojia Guo, Cheng Lu Wang et al. · Technological Forecasting and Social Change · 2019 · 42 citations

Culture, Social Media, Destination Marketing +9

Digital enablement and its role in internal branding: A case study of HUANYI travel agency

Chunqing Li, Shuojia Guo, Li Cao et al. · Industrial Marketing Management · 2018 · 40 citations

Marketing, Digital Business, Internal Branding +10

High-value transportation disruption risk management: Shipment insurance with declared value

Haijun Wang, Jie Tan, Shuojia Guo et al. · Transportation Research Part E Logistics and Transportation Review · 2017 · 28 citations

Engineering, Transport Logistic, Emergency Logistics +10

Efficient and truthful multi-attribute auctions for crowdsourced delivery

Fei Xiao, Haijun Wang, Shuojia Guo et al. · International Journal of Production Economics · 2021 · 27 citations

Crowd Computing, Electronic Auction, Engineering +10

Effect of B2B advertising on firm’s market value: CSR as a strategic complement

Shuojia Guo, Seokyoun Hwang, Chenglu Wang · Journal of Business and Industrial Marketing · 2019 · 25 citations

Firm Performance, Consumer Research, Market Value +22

Rows per page

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