Concepedia

Shian-Yang Tzeng

ST

12

Publications

432

Citations

12

H-Index

2009

Active since

Affiliations

Guangdong University of Finance(Current)

Guangdong University Of Finances and Economics

Shantou University

Tajen University

Krirk University

Shian-Yang Tzeng is an author at Guangdong University of Finance specializing in management, consumer behavior, and marketing.

Top concepts

ManagementMarketingConsumer BehaviorConsumer ResearchBusinessInteractive MarketingConsumer Decision MakingDigital MarketingCustomer SatisfactionSocial Sciences

Publications per year

2009–2023

12

Publications

12

Factors affecting customer satisfaction on online shopping holiday

Shian-Yang Tzeng, Myriam Ertz, Myung‐Soo Jo et al. · Marketing Intelligence & Planning · 2021 · 103 citations

Customer Satisfaction, Online Customer Behavior, Service Quality +13

Hospitality services in the post COVID-19 era: Are we ready for high-tech and no touch service delivery in smart hotels?

Shu-Hsiang Chen, Shian-Yang Tzeng, Aaron Tham et al. · Journal of Hospitality Marketing & Management · 2021 · 91 citations

Customer Experience, Customer Satisfaction, Digital Marketing +28

How does online streaming reform e-commerce? An empirical assessment of immersive experience and social interaction in China

Jerry Yuwen Shiu, Shi Ting Liao, Shian-Yang Tzeng · Humanities and Social Sciences Communications · 2023 · 42 citations · Full text

Cultural Consumption, Digital Marketing, Consumer Study +29

An empirical research of consumer adoption behavior on catering transformation to mobile O2O

Tung‐Ju Wu, Ren-Hui Zhao, Shian-Yang Tzeng · Journal of Interdisciplinary Mathematics · 2015 · 29 citations

Customer Satisfaction, Digital Marketing, Consumer Research +23

The impacts of natural hazards on Taiwan’s tourism industry

Hsien‐Tang Tsai, Cheng-Jui Tseng, Shian-Yang Tzeng et al. · Natural Hazards · 2011 · 28 citations

International Tourism, Natural Hazards, Risk Management +2

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