Concepedia

Shadi Altarifi

SA

Statistics

Publications

4

Citations

237

H-Index

4

Active since

2014

Affiliations

Petra University(Current)

Shadi Altarifi is an author at Petra University specializing in management, consumer research, and marketing.

Top concepts

BusinessMarketingManagementConsumer ResearchBrandingBrand EquityBrand StrategyBrand ManagementConsumer BehaviorDigital Marketing

Publications per year

2014–2021

4

Publications

4

Exploring the role of brand identification and brand love in generating higher levels of brand loyalty

Ibrahim Alnawas, Shadi Altarifi · Journal Of Vacation Marketing · 2015 · 149 citations

Consumer Research, Brand Strategy, Hospitality +19

E-retailer cognitive and emotional relationship quality: their experiential antecedents and differential impact on brand evangelism

Ibrahim Al Nawas, Shadi Altarifi, Nabil Ghantous · International Journal of Retail & Distribution Management · 2021 · 36 citations

Customer Satisfaction, Digital Marketing, Consumer Research +23

Determinants of E-Shopping and its Effect on Consumer Purchasing Decision in Jordan

Shadi Altarifi, Sulieman Ibraheem, Shelash Al-Hawary et al. · 2015 · 30 citations

Customer Satisfaction, Digital Marketing, Consumer Research +17

Internal Marketing Activities in Higher Education

Shadi Altarifi · International Journal of Business and Management · 2014 · 22 citations · Full text

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