Concepedia
Statistics
Publications
10
Citations
342
H-Index
Active since
2012
Affiliations
Qatar University(Current)
Aix-Marseille Université
Centre de Recherche et d’Enseignement de Géosciences de l’Environnement
EM Normandie Business School
Métis-Lab
Nabil Ghantous is an author at Qatar University specializing in business, marketing, and management.
Top concepts
BusinessMarketingManagementConsumer ResearchBrand EquityBrand StrategyBrand ManagementBrand AwarenessBrand DevelopmentCustomer Satisfaction
Publications per year
2012–2021
Managing brand associations to drive customers’ trust and loyalty in Vietnamese banking
Kim Phan, Nabil Ghantous · International Journal of Bank Marketing · 2013 · 83 citations
Consumer Research, Brand Strategy, Brand Loyalty +19
Emotions' Impact On Tourists' Satisfaction with Ski Resorts: The Mediating Role of Perceived Value
Lydie Bonnefoy-Claudet, Nabil Ghantous · Journal of Travel & Tourism Marketing · 2013 · 61 citations · Full text
The differential and synergistic effects of market orientation and entrepreneurial orientation on hotel ambidexterity
Nabil Ghantous, Ibrahim Alnawas · Journal of Retailing and Consumer Services · 2020 · 43 citations
Market Orientation, Entrepreneurial Phenomenon, Hotel Ambidexterity +12
E-retailer cognitive and emotional relationship quality: their experiential antecedents and differential impact on brand evangelism
Ibrahim Al Nawas, Shadi Altarifi, Nabil Ghantous · International Journal of Retail & Distribution Management · 2021 · 36 citations
Customer Satisfaction, Digital Marketing, Consumer Research +23
International franchising and performance: a resource-based perspective
Nabil Ghantous, Shobha Das · International Journal of Retail & Distribution Management · 2018 · 30 citations
Customer Satisfaction, International Marketing, International Franchise Performance +17
Rows per page
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