Concepedia

Ferdinand F. Wirth

FF

14

Publications

1.8K

Citations

11

H-Index

1991

Active since

Affiliations

University of Florida(Current)

Saint Joseph's University

Indian River State College

University of Delaware

Temple University

Ferdinand F. Wirth is an author at University of Florida specializing in agricultural economics, marketing, and consumer research.

Top concepts

Agricultural EconomicsMarketingConsumer ResearchHealthBusinessEconomicsFood QualityFood MarketingFood ChoiceManagement

Publications per year

1991–2025

14

Publications

14

Developing and validating measures of facets of customer-based brand equity

Richard G. Netemeyer, Balaji Krishnan, Chris Pullig et al. · Journal of Business Research · 2003 · 1.2K citations

Customer Satisfaction, Brand Equity, Management +9

Conjoint Analysis of the Mid-Atlantic Food-Fish Market for Farm-Raised Hybrid Striped Bass

C.K. Halbrendt, Ferdinand F. Wirth, Gerald F. Vaughn · Journal of Agricultural and Applied Economics · 1991 · 137 citations · Full text

Round Form, Agricultural Economics, Consumer Research +18

The Relative Importance of Search versus Credence Product Attributes: Organic and Locally Grown

Ferdinand F. Wirth, John L. Stanton, James B. Wiley · Agricultural and Resource Economics Review · 2011 · 108 citations · Full text

Relative Importance, Agricultural Economics, Consumer Research +19

Who are the locavores?

John L. Stanton, James B. Wiley, Ferdinand F. Wirth · Journal of Consumer Marketing · 2012 · 80 citations

Ethnohistory, Agricultural Economics, Consumer Research +23

PURCHASING SHRIMP FOR AT-HOME CONSUMPTION: THE RELATIVE IMPORTANCE OF CREDENCE VERSUS PHYSICAL PRODUCT FEATURES

Ferdinand F. Wirth, Leigh A. Love, Marco A. Palma · Aquaculture Economics & Management · 2007 · 38 citations

Food Choice, Economics, Food Marketing +14

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