James B. Wiley

Experimental analysis of choice

Richard T. Carson, Jordan J. Louviere, Donald A. Anderson et al. · Marketing Letters · 1994 · 265 citations

Behavioral Sciences, Choice Model, Behavioral Decision Making +9

Systematically Varying Consumer Satisfaction and its Implications for Product Choice

Shaun McQuitty, Adam Finn, James B. Wiley · 2000 · 141 citations

Marketing Analytics, Customer Satisfaction, Consumer Uncertainty +25

The Relative Importance of Search versus Credence Product Attributes: Organic and Locally Grown

Ferdinand F. Wirth, John L. Stanton, James B. Wiley · Agricultural and Resource Economics Review · 2011 · 108 citations · Full text

Relative Importance, Agricultural Economics, Consumer Research +19

Who are the locavores?

John L. Stanton, James B. Wiley, Ferdinand F. Wirth · Journal of Consumer Marketing · 2012 · 80 citations

Ethnohistory, Agricultural Economics, Consumer Research +23

Efficient choice set designs for estimating availability cross-effects models

Donald A. Anderson, James B. Wiley · Marketing Letters · 1992 · 71 citations

Choice Model, Engineering, Efficient Choice +10