Shaun McQuitty - Concepedia

Author

Shaun McQuitty

Athabasca University

Also Known As

S McQuitty, Shaun McQuitty, Shaun Mcquitty

Publications

2.2K

Citations

H-Index

104

Concepts

All Affiliations

Athabasca University New Mexico State University University of Southern Mississippi Florida State University-Panama

About

Shaun McQuitty is an author at Athabasca University specializing in marketing, management, and consumer research.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Management	15	16	1.9K
2	Business	12	13	1.4K
3	Arts	2	2	125
4	Education	1	1	24
5	Engineering	1	1	12

Shaun McQuitty

Publications

2.1K

Citations

H-Index

Page 1

	Year	Citations
Statistical power and structural equation models in business research Shaun McQuitty Journal of Business Research Organizational CharacteristicManagementBusinessStatistical PowerOrganizational Behavior	2003	369
Service providers and customers: social exchange theory and service loyalty Jeremy J. Sierra, Shaun McQuitty Journal of Services Marketing Service ProviderCustomer SatisfactionService LoyaltyConsumer ResearchOrganizational Behavior	2005	276
Attitudes and Emotions as Determinants of Nostalgia Purchases: An Application of Social Identity Theory Jeremy J. Sierra, Shaun McQuitty The Journal of Marketing Theory and Practice Customer SatisfactionBehavioral Decision MakingConsumer StudySocial PsychologyConsumer Research	2007	247
Digital marketing adoption and success for small businesses Wendy Ritz, Marco Wolf, Shaun McQuitty Journal of Research in Interactive Marketing Customer SatisfactionDigital BusinessInnovation AdoptionDigital MarketingDigital Marketing Adoption	2019	206
Understanding the do-it-yourself consumer: DIY motivations and outcomes Marco Wolf, Shaun McQuitty AMS Review Consumer Decision MakingBehavioral Decision MakingConsumer StudyManagementUser Experience	2011	203
Systematically Varying Consumer Satisfaction and its Implications for Product Choice Shaun McQuitty, Adam Finn, James B. Wiley Marketing AnalyticsCustomer SatisfactionConsumer UncertaintyBehavioral Decision MakingDigital Marketing	2000	141
Emotional Information Management and Responses to Emotional Appeals Harry A. Taute, Shaun McQuitty, Elise Pookie Sautter Journal of Advertising Customer SatisfactionBehavioral Decision MakingAffective DesignAffective VariableFear Appeals	2011	99
A model of consumer financial numeracy Bruce A. Huhmann, Shaun McQuitty International Journal of Bank Marketing Consumer ResearchFinancial PracticeFinancial NumeracySufficient Financial NumeracyFinancial Services	2009	84
Exchange-Specific Self-Disclosure, Social Self-Disclosure, and Personal Selling Richard S. Jacobs, Michael R. Hyman, Shaun McQuitty The Journal of Marketing Theory and Practice Social DisclosuresConsumer ResearchSocial InfluenceConfidentialityCommunication	2001	67
Circumventing Traditional Markets: An Empirical Study of the Marketplace Motivations and Outcomes of Consumers' Do-It-Yourself Behaviors Marco Wolf, Shaun McQuitty The Journal of Marketing Theory and Practice Customer SatisfactionDiy BehaviorsBehavioral Decision MakingConsumer StudyConsumer Research	2013	60

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