Concepedia
Statistics
Publications
1
Citations
66
H-Index
Active since
1991
David S Litvack is an author specializing in media effects, audience studies, and social psychology of music.
Publications per year
1991–1991
Music and Information in Commercials: Their Effects with an Elderly Sample
Gerald J. Gorn, Marvin E. Goldberg, Amitava Chattopadhyay et al. · Journal of Advertising Research · 1991 · 66 citations
Humanities, Communication, Marketing +12
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