Concepedia

Stephen Mahama Braimah

SM

4

Publications

86

Citations

4

H-Index

2020

Active since

Affiliations

University of Ghana(Current)

Ghana Communication Technology University

Stephen Mahama Braimah is an author at University of Ghana specializing in marketing, management, and business.

Top concepts

BusinessMarketingManagementBrandingBrand StrategyGreen MarketingBrand ManagementMarketing StrategyCustomer SatisfactionNursing

Publications per year

2020–2024

4

Publications

4

Customer relationship management and patient satisfaction and loyalty in selected hospitals in Ghana

Gordon Abekah‐Nkrumah, Maame Yaa Antwi, Stephen Mahama Braimah et al. · International Journal of Pharmaceutical and Healthcare Marketing · 2020 · 40 citations

Total Quality Management, Customer Satisfaction, Marketing +15

Green perceived value and consumer attitudes in the light of the SDGs: a replication study from a developing economy

Stephen Mahama Braimah, George Kofi Amoako, Aidatu Abubakari et al. · Society and Business Review · 2022 · 23 citations

Customer Satisfaction, Green Marketing, Greenwashing +23

Candle under a bushel: communicating environmental performance to improve firm performance

Francis Fonyee Nutsugah, Thomas Anning‐Dorson, Stephen Mahama Braimah et al. · International Journal of Productivity and Performance Management · 2020 · 12 citations

Environmental Performance, Green Marketing, Firm Performance +23

Tourists satisfaction in destination selection determinants and revisit intentions; perspectives from Ghana

Stephen Mahama Braimah, Emmanuel Nii-Ayi Solomon, Robert Ebo Hinson · Cogent Social Sciences · 2024 · 11 citations · Full text

Rows per page

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