Concepedia

Jennifer Lees‐Marshment

JL

Statistics

Publications

23

Citations

872

H-Index

17

Active since

2001

Affiliations

University of Auckland(Current)

University of Aberdeen

Jennifer Lees‐Marshment is an author at University of Auckland specializing in political marketing, political science, and marketing.

ORCID

Publications per year

2001–2023

23

Publications

23

The Marriage of Politics and Marketing

Jennifer Lees‐Marshment · Political Studies · 2001 · 190 citations

, , +9

Political Leaders and Public Engagement: The Hidden World of Informal Elite–Citizen Interaction

Carolyn M. Hendriks, Jennifer Lees‐Marshment · Political Studies · 2018 · 146 citations

, , +17

The product, sales and market‐oriented party ‐ How Labour learnt to market the product, not just the presentation

Jennifer Lees‐Marshment · European Journal of Marketing · 2001 · 96 citations

, , +8

Political Marketing

Jennifer Lees‐Marshment · Journal of Political Marketing · 2003 · 49 citations

, , +6

Political social media marketing: a systematic literature review and agenda for future research

Aman Abid, Sanjit Kumar Roy, Jennifer Lees‐Marshment et al. · Electronic Commerce Research · 2023 · 41 citations · Full text

, , +9

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