Surinder Tikoo - Concepedia

Concepedia

Author

Surinder Tikoo

SUNY New Paltz ORCID

Also Known As

S Tikoo, S.K. Tikoo, Surinder Tikoo

30

Publications

2.4K

Citations

15

H-Index

76

Concepts

All Affiliations

SUNY New Paltz Hanyang University University of Connecticut

ST

About

Surinder Tikoo is an author at SUNY New Paltz specializing in business, management, and marketing.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	13	14	2.2K
2	Management	12	13	2.1K
3	Education	1	1	22
4	Law	1	1	10
5	Social Sciences	1	1	35

Surinder Tikoo

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18

Publications

2.4K

Citations

15

H-Index

	Year	Citations
Conceptualizing and researching employer branding Kristin Backhaus, Surinder Tikoo Career Development International Workplace PsychologyStrategic Human ResourcesBrand StrategyClear ViewHuman Resource Management	2004	1.5K
Culture, product type, and price influences on consumer purchase intention to buy personalized products online Junyean Moon, Doren Chadee, Surinder Tikoo Journal of Business Research Customer SatisfactionPersonalized ProductsOnline Customer BehaviorProduct TypeConsumer Study	2007	330
Operational flexibility and market valuation of earnings Charles Tang, Surinder Tikoo Strategic Management Journal	1999	142
Effect of Cobranding on Consumer Product Evaluations Clayton L. Hillyer, Surinder Tikoo ACR North American Advances Customer SatisfactionConsumer StudyInteractive MarketingManagementBusiness	1995	69
Franchiser influence strategy use and franchisee experience and dependence Surinder Tikoo Journal of Retailing ManagementBusinessOrganizational EconomicsBusiness StrategyFranchisee Experience	2002	62
Franchisor use of influence and conflict in a business format franchise system Surinder Tikoo International Journal of Retail & Distribution Management Franchisor UseFranchisee DependenceFranchise RelationshipBusiness CultureService Governance	2005	57
Buying decision approaches of organizational buyers and users Junyean Moon, Surinder Tikoo Journal of Business Research BusinessSale ResearchBusiness StrategyPurchasingDecision Approaches	2002	45
Valuing Exclusivity from Encroachment in Franchising Suresh K. Nair, Surinder Tikoo, Shuguang Liu Journal of Retailing EconomicsEconomic InquiryBusinessEconomic AnalysisOptimal Contracting	2008	40
Perceptions of justice and employee willingness to engage in customer‐oriented behavior Jaeyoung Kim, Junyean Moon, Dongchul Han, Journal of Services Marketing Customer ExperienceCustomer SatisfactionBehavioral Decision MakingEmployee WillingnessConsumer Research	2004	38
Effect of Locus of Control on Information Search Behavior S. Narasimhan, Surinder Tikoo ACR North American Advances Information SearchCognitive ScienceBehavioral SciencesBehavioral Decision MakingExploratory Search	1992	35

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