Concepedia

Francesca Magno

FM

Statistics

Publications

39

Citations

1.6K

H-Index

22

Active since

2009

Affiliations

University of Bergamo(Current)

University of Verona

Azienda Sanitaria Locale di Asti

Nottingham Trent University

University of Turin

Francesca Magno is an author at University of Bergamo specializing in marketing, marketing management, and management.

Publications per year

2009–2024

39

Publications

39

Reviewing the SmartPLS 4 software: the latest features and enhancements

Jun‐Hwa Cheah, Francesca Magno, Fabio Cassia · Journal of Marketing Analytics · 2023 · 193 citations

Engineering, Systems Engineering, Systems Programming +1

The impact of social media influencers in tourism

Francesca Magno, Fabio Cassia · Anatolia · 2018 · 170 citations

Management, Marketing, Tourism Management +17

The influence of cultural blogs on their readers’ cultural product choices

Francesca Magno · International Journal of Information Management · 2017 · 94 citations

Business, Marketing, Marketing Management +10

Accommodation prices on Airbnb: effects of host experience and market demand

Francesca Magno, Fabio Cassia, Marta Maria Ugolini · The TQM Journal · 2018 · 84 citations

Management, Business Economics, Economics +8

Cross-border e-commerce as a foreign market entry mode among SMEs: the relationship between export capabilities and performance

Fabio Cassia, Francesca Magno · Review of International Business and Strategy · 2021 · 77 citations · Full text

Business, International Business, Marketing +17

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