L Donnell

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Active since

2007

Affiliations

L Donnell is an author at University of Ulster specializing in customer relationship management, loyalty program management, and single-case study design.

Publications per year

2007–2015

Publications

Loyalty card adoption in SME retailers: the impact upon marketing management

Karise Hutchinson, L Donnell, Audrey Gilmore et al. · European Journal of Marketing · 2015 · 51 citations

Business, Marketing, Marketing Management +15

Fashion retailing in the new economy: the case of SMEs

L Donnell, Karise Hutchinson, Andrea Reid · International Journal of Retail & Distribution Management · 2012 · 14 citations · Full text

Business, Marketing, Retail Management +17

Improving Communication and Documentation Concerning Preliminary and Final Radiology Reports

Ann Gorman, L Donnell, H. Hepp et al. · Journal for Healthcare Quality · 2007 · 13 citations

Medicine, Health Informatics, Radiology +17

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