Concepedia

Liguo Lou

LL

7

Publications

203

Citations

7

H-Index

2017

Active since

Affiliations

Ningbo University of Technology(Current)

Chonnam National University

Taizhou University

McGill University

Liguo Lou is an author at Ningbo University of Technology specializing in management, marketing, and customer satisfaction.

Top concepts

MarketingManagementConsumer ResearchCustomer SatisfactionArtsBusinessAdvertisingSocial MediaCommunicationConsumer Behavior

Publications per year

2017–2023

7

Publications

7

Tourist Satisfaction Enhancement Using Mobile QR Code Payment: An Empirical Investigation

Liguo Lou, Zilu Tian, Joon Koh · Sustainability · 2017 · 76 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +21

How do popularity cues drive impulse purchase in live streaming commerce? The moderating role of perceived power

Liguo Lou, Yongbing Jiao, Myung‐Soo Jo et al. · Frontiers in Psychology · 2022 · 36 citations · Full text

Promoting User Participation of Shared Mobility in the Sharing Economy: Evidence from Chinese Bike Sharing Services

Liguo Lou, Lin Li, Sung‐Byung Yang et al. · Sustainability · 2021 · 24 citations · Full text

Customer Satisfaction, Social Influence, Mobility Services +18

How Streamers Foster Consumer Stickiness in Live Streaming Sales

Yongbing Jiao, Emine Sarigöllü, Liguo Lou et al. · Journal of theoretical and applied electronic commerce research · 2023 · 21 citations · Full text

Digital Marketing, Consumer Study, Targeted Advertising +17

Mixed matrix membrane contactor containing core-shell hierarchical Cu@4A filler for efficient SO2 capture

Lei Zhang, Qingping Xin, Liguo Lou et al. · Journal of Hazardous Materials · 2019 · 20 citations · Full text

Materials Science, Catalytic Membrane, Chemical Engineering +9

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