Concepedia

Joon Koh

JK

Statistics

Publications

27

Citations

3.6K

H-Index

17

Active since

1988

Affiliations

Chonnam National University(Current)

Korea Advanced Institute of Science and Technology

Ningbo University of Technology

Taizhou University

Korea National University of Arts

Joon Koh is an author at Chonnam National University specializing in business, marketing, and consumer behavior.

Publications per year

1988–2022

27

Publications

27

The Influence of On-Line Brand Community Characteristics on Community Commitment and Brand Loyalty

Heehyoung Jang, Lorne Olfman, Ilsang Ko et al. · International Journal of Electronic Commerce · 2008 · 557 citations

Business, Marketing, Marketing Management +12

Sense of Virtual Community: A Conceptual Framework and Empirical Validation

Joon Koh, Young‐Gul Kim, Young‐Gul Kim · International Journal of Electronic Commerce · 2003 · 511 citations

Management, Organization Studies, Organizational Behavior +10

Encouraging participation in virtual communities

Joon Koh, Young‐Gul Kim, Brian S. Butler et al. · Communications of the ACM · 2007 · 475 citations

Social Sciences, Sociology, Community Development +15

A Comparison of Online Trust Building Factors between Potential Customers and Repeat Customers

Hee‐Woong Kim, Yunjie Xu, Joon Koh · Journal of the Association for Information Systems · 2004 · 449 citations · Full text

Business, Information Systems, Management Information Systems +13

Investigating the intention to purchase digital items in social networking communities: A customer value perspective

Hee‐Woong Kim, Sumeet Gupta, Joon Koh · Information & Management · 2011 · 383 citations

Business, Marketing, Marketing Management +16

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