Concepedia

Ilsang Ko

IK

11

Publications

858

Citations

10

H-Index

2007

Active since

Affiliations

Chonnam National University(Current)

Claremont Graduate University

Ilsang Ko is an author at Chonnam National University specializing in management, marketing, and customer satisfaction.

Top concepts

ManagementMarketingCustomer SatisfactionBusinessConsumer ResearchInteractive MarketingSocial MediaConsumer EngagementEducationCommunication

Publications per year

2007–2022

11

Publications

11

The Influence of On-Line Brand Community Characteristics on Community Commitment and Brand Loyalty

Heehyoung Jang, Lorne Olfman, Ilsang Ko et al. · International Journal of Electronic Commerce · 2008 · 556 citations

Customer Satisfaction, Consumer Research, Brand Strategy +16

E-Learning: Direct Effect of Student Learning Effectiveness and Engagement through Project-Based Learning, Team Cohesion, and Flipped Learning during the COVID-19 Pandemic

Muhammad Umar, Ilsang Ko · Sustainability · 2022 · 68 citations · Full text

Team Cohesion, Interactive Learning, E-learning +15

How do hotel employees’ feeling trusted and its differentiation shape service performance: The role of relational energy

Jigang Fan, Xiaolong Wei, Ilsang Ko · International Journal of Hospitality Management · 2020 · 50 citations

Hospitality Human Resources, Customer Satisfaction, Service Research +12

The Influence of Online Brand Community Characteristics on Community Commitment and Brand Loyalty

H.Y. Jang, Ilsang Ko, Joon Koh · 2007 · 48 citations

Customer Satisfaction, Digital Marketing, Consumer Research +17

The Effect of Group-Buy Social Commerce and Coupon on Satisfaction and Continuance Intention -- Focusing on the Expectation Confirmation Model (ECM)

Heeyoung Jang, Ilsang Ko, Jaehyung Kim · 2013 · 28 citations

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +19

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