Concepedia

Donnavieve Smith

DS

Statistics

Publications

4

Citations

920

H-Index

4

Active since

2002

Affiliations

Northern Illinois University(Current)

Lehigh University

Donnavieve Smith is an author at Northern Illinois University specializing in marketing, consumer behavior, and marketing management.

Publications per year

2002–2005

4

Publications

4

Online Peer and Editorial Recommendations, Trust, and Choice in Virtual Markets

Donnavieve Smith, Satya Menon, K. Sivakumar · Journal of Interactive Marketing · 2005 · 646 citations

, , +16

Flow and Internet shopping behavior

Donnavieve Smith, K. Sivakumar · Journal of Business Research · 2002 · 202 citations

, , +11

Direct‐to‐consumer prescription drug advertising: a study of consumer attitudes and behavioral intentions

Tanuja Singh, Donnavieve Smith · Journal of Consumer Marketing · 2005 · 51 citations

, , +17

Trust me, would i steer you wrong? the influence of peer recommendations within virtual communities

Satya Menon, Donnavieve Smith · 2002 · 21 citations

, , +17

1–4 of 4