Michael L. Boorom

Statistics

Publications

Citations

319

H-Index

Active since

1992

Affiliations

California State University, San Bernardino(Current)

Michael L. Boorom is an author at California State University, San Bernardino specializing in sales performance improvement, sales management, and sales effectiveness.

Publications per year

1992–1998

Publications

Relational Communication Traitsand Their Effect on Adaptiveness and Sales Performance

Michael L. Boorom, Jerry R. Goolsby, Rosemary Ramsey · Journal of the Academy of Marketing Science · 1998 · 237 citations

Social Sciences, Communication, Marketing +14

Psychological Adaptiveness and Sales Performance

Jerry R. Goolsby, Rosemary R. Lagace, Michael L. Boorom · Journal of Personal Selling and Sales Management · 1992 · 82 citations

Management, Marketing, Marketing Management +11

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