Concepedia

Tracie Tung

TT

Statistics

Publications

3

Citations

105

H-Index

3

Active since

2014

Affiliations

Oregon State University(Current)

Texas Tech University

Tracie Tung is an author at Oregon State University specializing in business, consumer decision making, and marketing insights.

ORCID

Top concepts

Publications per year

2014–2017

3

Publications

3

Effects of Green Self-Identity and Cognitive and Affective Involvement on Patronage Intention in Eco-Friendly Apparel Consumption: A Gender Comparison

Tracie Tung, Harold F. Koenig, Hsiou‐Lien Chen · Sustainability · 2017 · 78 citations · Full text

, , +24

Fashion innovativeness, information technology innovativeness, and prior experience as factors influencing adoption of apparel mobile E-catalogs

Tun‐Min Jai, Tracie Tung · Journal of Global Fashion Marketing · 2015 · 17 citations

Attributes of apparel tablet catalogs: value proposition comparisons

Tracie Tung, Tun‐Min Jai, Leslie Davis Burns · Journal of Fashion Marketing and Management · 2014 · 10 citations

, , +18

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