Maria Gabriela Montanari

Author

Also Known As

Maria Gabriela Montanari, Maria Montanari, Montanari, Maria, Montanari, Maria Gabriela

Publications

115

Citations

H-Index

Concepts

All Affiliations

Maria Gabriela Montanari is an author at Universidade de São Paulo specializing in culture, brand strategy, and brand management.

#	Concept	H-Index	Publications	Citations
1	Culture	3	3	39
2	Management	2	2	29
3	Business	1	1	14
4	Education	1	1	10
5	Humanities	1	1	10

Maria Gabriela Montanari

Publications

Citations

H-Index

Page 1

	Year	Citations
The “Pricing Footprint” of Country-of-Origin: Conceptualization and Empirical Assessment Adamantios Diamantopoulos, Michela Matarazzo, Maria Gabriela Montanari, Journal of Business Research	2021	17
Investigating residents’ attitudes of 2016 Olympic Games Vishwas Maheshwari, Janaína de Moura Engracia Giraldi, Maria Gabriela Montanari Journal of Place Management and Development Brand StrategyPublic OpinionHeritage MarketingManagementPurpose Olympic Games	2019	15
Country of origin effect: a study with Brazilian consumers in the luxury market Maria Gabriela Montanari, Jonny Mateus Rodrigues, Janaína de Moura Engracia Giraldi, Brazilian Business Review International MarketingTradeBrazilian ConsumersConsumer ResearchBrand Strategy	2018	14
‘If I huff and I puff’. Foundations for building Brazil’s image: Evidence from an international systematic review (2001 to 2015) Fabiana Gondim Mariutti, Ralph Tench, Janaína de Moura Engracia Giraldi, Internext International Tourism AdvertisingLatin American StudyEducationCultural TourismCultural Studies	2017	10

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