Gargi Bhaduri

Do Transparent Business Practices Pay? Exploration of Transparency and Consumer Purchase Intention

Gargi Bhaduri, Jung Ha‐Brookshire · Clothing and Textiles Research Journal · 2011 · 172 citations

Corporate Transparency, Consumer Uncertainty, Consumer Study +18

Consumer relationship with pro-environmental apparel brands: effect of knowledge, skepticism and brand familiarity

Lauren Copeland, Gargi Bhaduri · Journal of Product & Brand Management · 2019 · 71 citations

Consumer Uncertainty, Green Marketing, Engineering +22

Evaluation of absolute luxury

Gargi Bhaduri, Nancy Stanforth · Journal of Fashion Marketing and Management · 2016 · 42 citations

Luxury, Consumer Study, Consumer Research +22

Gender differences in information processing and transparency: cases of apparel brands’ social responsibility claims

Gargi Bhaduri, Jung Ha‐Brookshire · Journal of Product & Brand Management · 2015 · 41 citations

Socially Responsible Product, Gendered Perception, Consumer Uncertainty +27

The role of brand schemas, information transparency, and source of message on apparel brands' social responsibility communication

Gargi Bhaduri, Jung Ha‐Brookshire · Journal of Marketing Communications · 2015 · 39 citations

Customer Satisfaction, Socially Responsible Product, Consumer Research +20