Concepedia

Thomas Adelaar

TA

9

Publications

833

Citations

9

H-Index

2001

Active since

Affiliations

Michigan State University(Current)

Delft University of Technology

Thomas Adelaar is an author at Michigan State University specializing in management, business, and marketing.

Top concepts

BusinessMarketingManagementInteractive MarketingBusiness StrategyTechnology TransferStrategic ManagementEconomicsE-commerceDigital Economy

Publications per year

2001–2010

9

Publications

9

Effects of Media Formats on Emotions and Impulse Buying Intent

Thomas Adelaar, Susan M. Chang, Karen M. Lancendorfer et al. · Journal of Information Technology · 2003 · 318 citations

Customer Satisfaction, Behavioral Decision Making, Affective Design +23

The Dynamics of Click-and-Mortar Electronic Commerce: Opportunities and Management Strategies

Charles Steinfield, Harry Bouwman, Thomas Adelaar · International Journal of Electronic Commerce · 2002 · 230 citations

Business-to-business Research, Business Intelligence, E-commerce +18

Integrating brick and mortar locations with e-commerce: understanding synergy opportunities

Charles Steinfield, Thomas Adelaar, Ying-ju Lai · 2003 · 62 citations

Business-to-business Research, Business Intelligence, Digital Marketing +17

Click and Mortar Strategies Viewed from the Web: A Content Analysis of Features Illustrating Integration Between Retailers' Online and Offline Presence

Charles Steinfield, Thomas Adelaar, Fang Liu · Electronic Markets · 2005 · 52 citations

Enhancing customer value through click-and-mortar e-commerce: implications for geographical market reach and customer type

Thomas Adelaar, Harry Bouwman, Charles Steinfield · Telematics and Informatics · 2003 · 45 citations

Electronic Marketplace, Customer Satisfaction, Online Customer Behavior +9

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