Concepedia

Ahnlee Jang

AJ

Statistics

Publications

6

Citations

153

H-Index

6

Active since

2013

Affiliations

Hongik University(Current)

Ahnlee Jang is an author at Hongik University specializing in journalism, management, and marketing.

Top concepts

MarketingJournalismManagementSocial MediaConsumer ResearchArtsBusinessEducationSociologyAdvertising

Publications per year

2013–2021

6

Publications

6

Consumer response toward native advertising on social media: the roles of source type and content type

Mikyoung Kim, Doori Song, Ahnlee Jang · Internet Research · 2021 · 65 citations

Emerging Media, Digital Marketing, Targeted Advertising +27

Questing for Justice on Twitter: Topic Modeling of #StopAsianHate Discourses in the Wake of Atlanta Shooting

Claire Seungeun Lee, Ahnlee Jang · Crime & Delinquency · 2021 · 38 citations

Citizen Journalism, Social Medium Monitoring, Rhetoric +30

Antecedents and consequences of college students' satisfaction with online learning

Nam‐Hyun Um, Ahnlee Jang · Social Behavior and Personality An International Journal · 2021 · 15 citations · Full text

Self-efficacy Theory, Student Motivation, E-learning +12

Impact of celebrity endorsement type on consumers' brand and advertisement perception and purchase intention

Nam‐Hyun Um, Ahnlee Jang · Social Behavior and Personality An International Journal · 2020 · 13 citations · Full text

Consumer Study, Consumer Research, Consumer Attitude +17

A longitudinal study of sales promotion on social networking sites (SNS) in the lodging industry

YooJung Kim, Ahnlee Jang · Journal of Hospitality and Tourism Management · 2021 · 12 citations

Customer Satisfaction, Online Customer Behavior, Lodging Industry +11

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