Concepedia

Ilona Skačkauskienė

IS

Statistics

Publications

8

Citations

229

H-Index

8

Active since

2015

Affiliations

Vilnius Gediminas Technical University(Current)

Ilona Skačkauskienė is an author at Vilnius Gediminas Technical University specializing in management, business, and marketing.

Top concepts

BusinessMarketingManagementConsumer ResearchMarketing StrategyCustomer SatisfactionGreen MarketingService QualityConsumer BehaviorCustomer Service

Publications per year

2015–2022

8

Publications

8

Green marketing orientation: evolution, conceptualization and potential benefits

Neringa Vilkaité-Vaitoné, Ilona Skačkauskienė · Open Economics · 2019 · 77 citations · Full text

Green Marketing, Consumer Research, Education +17

Measuring Green Marketing: Scale Development and Validation

Neringa Vilkaité-Vaitoné, Ilona Skačkauskienė, Gonzalo Díaz Meneses · Energies · 2022 · 45 citations · Full text

Customer Experience, Customer Satisfaction, Green Marketing +10

Service Customer Loyalty: An Evaluation Based on Loyalty Factors

Neringa Vilkaité-Vaitoné, Ilona Skačkauskienė · Sustainability · 2020 · 38 citations · Full text

Service Provider, Customer Satisfaction, Customer Experience +12

Green Marketing and Customers’ Purchasing Behavior: A Systematic Literature Review for Future Research Agenda

Ilona Skačkauskienė, Neringa Vilkaité-Vaitoné · Energies · 2022 · 22 citations · Full text

Green Marketing, Consumer Research, Buying Behavior +16

A MODEL FOR MEASURING PASSENGER LOYALTY

Ilona Skačkauskienė, Neringa Vilkaité-Vaitoné, Jurgita Raudeliūnienė et al. · Transport · 2015 · 15 citations · Full text

Customer Experience, Customer Satisfaction, Service Quality +11

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