Concepedia

Maria Królak

MK

8

Publications

241

Citations

8

H-Index

2015

Active since

Affiliations

Warsaw University of Life Sciences(Current)

Maria Królak is an author at Warsaw University of Life Sciences specializing in marketing, consumer research, and consumer behavior.

ORCID

Top concepts

Publications per year

2015–2022

8

Publications

8

Consumers’ Fears Regarding Food Availability and Purchasing Behaviors during the COVID-19 Pandemic: The Importance of Trust and Perceived Stress

Marzena Jeżewska-Zychowicz, Marta Plichta, Maria Królak · Nutrients · 2020 · 80 citations · Full text

, , +20

Do Consumers’ Attitudes Towards Food Technologies and Motives of Food Choice Influence Willingness to Eat Cereal Products Fortified with Fibre?

Marzena Jeżewska-Zychowicz, Maria Królak · Polish Journal of Food and Nutrition Sciences · 2015 · 39 citations · Full text

Consumer Choices in the Bread Market: The Importance of Fiber in Consumer Decisions

Marta Sajdakowska, Jerzy Gębski, Marzena Jeżewska-Zychowicz et al. · Nutrients · 2020 · 28 citations · Full text

, , +21

Acceptance of Food Technologies, Perceived Values and Consumers’ Expectations towards Bread. A Survey among Polish Sample

Marta Sajdakowska, Maria Królak, Witold Zychowicz et al. · Sustainability · 2018 · 25 citations · Full text

, , +23

Towards Sustainable Innovation in the Bakery Sector—An Example of Fibre-Enriched Bread

Maria Królak, Hanna Górska-Warsewicz, Magdalena Mądra-Sawicka et al. · Sustainability · 2022 · 22 citations · Full text

, , +26

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