Concepedia

Bernard Okpattah

BO

Statistics

Publications

5

Citations

121

H-Index

5

Active since

2016

Affiliations

Central University(Current)

Lancaster University Ghana

Bernard Okpattah is an author at Central University specializing in management, business strategy, and marketing.

Top concepts

BusinessMarketingManagementBusiness StrategyGlobal StrategyTechnology TransferStrategic ManagementTechnology ManagementInternational BusinessInternational Management

Publications per year

2016–2022

5

Publications

5

Technology transfer, outsourcing, capability and performance: A comparison of foreign and local firms in Ghana

Kwaku Appiah‐Adu, Bernard Okpattah, Justice Gameli Djokoto · Technology in Society · 2016 · 45 citations

Productivity, International Management, International Business Strategy +12

Unleashing salesforce performance: The impacts of personal branding and technology in an emerging market

George Kofi Amoako, Bernard Okpattah · Technology in Society · 2018 · 26 citations

Brand Equity, Personal Branding, Digital Marketing +11

Building Capability for Organizational Success: An Emerging Market Perspective

Kwaku Appiah‐Adu, Bernard Okpattah, George Kofi Amoako · Journal of African Business · 2017 · 22 citations

Industrial Organization, Organizational Behavior, Sine Qua Non +22

Determinants of Household-Level Food Storage Practices and Outcomes on Food Safety and Security in Accra, Ghana

Ebenezer Afriyie, Franz Gatzweiler, Monika Zurek et al. · Foods · 2022 · 18 citations · Full text

Nutrition, Agricultural Economics, Food Waste +17

The impact of social media marketing on brand equity - A perspective of the telecommunication industry in Ghana

George Kofi Amoako, Bernard Okpattah, Emmanuel Arthur · Journal of Business & Retail Management Research · 2019 · 10 citations · Full text

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