Fouzia Atlas

Stimulating student’s pro-environmental behavior in higher education institutions: an ability–motivation–opportunity perspective

Sadia Akhtar, Kashif Ullah Khan, Fouzia Atlas et al. · Environment Development and Sustainability · 2021 · 78 citations

Student Motivation, Behavioral Sciences, Environmental Behavior +8

The impact of dominant logic and competitive intensity on SMEs performance: A case from China

Kashif Ullah Khan, Zhang Xuehe, Fouzia Atlas et al. · Journal of Innovation & Knowledge · 2018 · 76 citations · Full text

Firm Performance, Dominant Logic, Smes Performance +18

Impact of intangible resources (dominant logic) on SMEs innovation performance, the mediating role of dynamic managerial capabilities: evidence from China

Kashif Ullah Khan, Fouzia Atlas, Usman Ghani et al. · European Journal of Innovation Management · 2020 · 72 citations

Organizational Characteristic, Dominant Logic, Smes Innovation Performance +16

Buy green only: Interplay between green marketing, corporate social responsibility and green purchase intention; the mediating role of green brand image

Riffut Jabeen, Kashif Ullah Khan, Fahad Zain et al. · Business Strategy & Development · 2023 · 39 citations

Socially Responsible Product, Green Marketing, Consumer Study +20

Signaling Green: Impact of Green Product Attributes on Consumers Trust and the Mediating Role of Green Marketing

Kashif Ullah Khan, Fouzia Atlas, Muhammad Zulqarnain Arshad et al. · Frontiers in Psychology · 2022 · 33 citations · Full text

Customer Satisfaction, Green Marketing, Consumer Study +14