Concepedia
Statistics
Publications
3
Citations
176
H-Index
Active since
2007
Affiliations
Johnson & Wales University(Current)
Texas Tech University
Piyavan Sukalakamala is an author at Johnson & Wales University specializing in marketing, business, and consumer research.
Top concepts
BusinessMarketingEconomicsConsumer BehaviorConsumer ResearchCustomer SatisfactionHealthCultureTourismNutrition
Publications per year
2007–2013
Customer perceptions for expectations and acceptance of an authentic dining experience in Thai restaurants
Piyavan Sukalakamala, Janice Boyce · Journal of Foodservice · 2007 · 141 citations
Customer Experience, Customer Satisfaction, Consumer Research +22
Understanding tourists' patronage of Thailand foodservice establishments
Pattarapong Burusnukul, Margaret Binkley, Piyavan Sukalakamala · British Food Journal · 2011 · 23 citations
Customer Satisfaction, Economics, Decisional Attributes +13
An Exploratory Study of the Concession Preferences of Generation Y Consumers
Piyavan Sukalakamala, Sophitmanee Sukalakamala, Pam Young · Journal of Foodservice Business Research · 2013 · 12 citations
Exploratory Study, Nutrition, Behavioral Decision Making +24
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