Hume Winzar

Understanding service experience in non‐profit performing arts: Implications for operations and service management

Margee Hume, Gillian Sullivan Mort, Peter W. Liesch et al. · Journal of Operations Management · 2005 · 129 citations

Customer Satisfaction, Non‐profit Performing Arts, Art Management +21

Exploring repurchase intention in a performing arts context: who comes? and why do they come back?

Margee Hume, Gillian Sullivan Mort, Hume Winzar · International Journal of Nonprofit and Voluntary Sector Marketing · 2006 · 126 citations

Customer Satisfaction, Entertainment Marketing, Value Theory +26

Exits and expectations: why disappointed franchisees leave

Lorelle Frazer, Hume Winzar · Journal of Business Research · 2004 · 91 citations

Customer Satisfaction, Market Failure, Management +5

PERSONALITY BIASES OF ACCOUNTING STUDENTS: SOME IMPLICATIONS FOR LEARNING STYLE PREFERENCES

Peter Booth, Hume Winzar · Accounting and Finance · 1993 · 75 citations

Behavioral Decision Making, Accounting Practice, Educational Psychology +16

Brand competitiveness

Hume Winzar, Chris Baumann, Wujin Chu · International Journal of Contemporary Hospitality Management · 2017 · 71 citations

Marketing, Brand Perception, Brand Competitiveness +15