Concepedia

Joe Giglierano

JG

Statistics

Publications

3

Citations

283

H-Index

3

Active since

1989

Affiliations

San Jose State University(Current)

Joe Giglierano is an author at San Jose State University specializing in marketing, business strategy, and entrepreneurial marketing.

Publications per year

1989–2015

3

Publications

3

Anatomy of competitive advantage: towards a contingency theory of entrepreneurial marketing

Peter S. Whalen, Can Uslay, Vincent J. Pascal et al. · Journal of Strategic Marketing · 2015 · 171 citations

, , +10

Marketing complex technical products: The importance of intangible attributes

Jim Shaw, Joe Giglierano, Jeff Kallis · Industrial Marketing Management · 1989 · 99 citations

, , +14

An Exploratory Study of Self‐administrated Quck‐audits as a Management Diagnostic to Assess Marketing and Entrepreneurial Orientations in Established and Startup Firms

R Vitale, Joe Giglierano, Morgan P. Miles · Journal of Research in Marketing and Entrepreneurship · 2004 · 13 citations

, , +12

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