Concepedia

Barbara Briers

BB

Statistics

Publications

11

Citations

639

H-Index

11

Active since

2005

Affiliations

Tilburg University(Current)

Hong Kong University of Science and Technology

Ghent University

Nanyang Technological University

Vlerick Business School

Barbara Briers is an author at Tilburg University specializing in behavioral decision making, management, and marketing.

Top concepts

MarketingManagementFood ChoicePublic HealthConsumer BehaviorConsumer ResearchBehavioral SciencePublic Health NutritionBehavioral Decision MakingNutrition

Publications per year

2005–2023

11

Publications

11

Hungry for Money

Barbara Briers, Mario Pandelaere, Siegfried Dewitte et al. · Psychological Science · 2006 · 195 citations

How to Make a 29% Increase Look Bigger: The Unit Effect in Option Comparisons

Mario Pandelaere, Barbara Briers, Christophe Lembregts · Journal of Consumer Research · 2011 · 156 citations · Full text

Customer Satisfaction, Unit Effect, Behavioral Sciences +15

A Wallet Full of Calories: The Effect of Financial Dissatisfaction on the Desire for Food Energy

Barbara Briers, Sandra Laporte · Journal of Marketing Research · 2013 · 102 citations

Nutrition, Behavioral Decision Making, Consumer Study +19

The unhealthy = tasty belief is associated with BMI through reduced consumption of vegetables: A cross-national and mediational analysis

Barbara Briers, Young Eun Huh, Elaine Chan et al. · Appetite · 2020 · 49 citations

Food Choice, Nutrition, Health Policy +7

It’s the End of the Competition: When Social Comparison Is Not Always Motivating for Goal Achievement

Elaine Chan, Barbara Briers · Journal of Consumer Research · 2018 · 36 citations

Smart Devices, Behavioral Decision Making, Consumer Motivation +25

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