James A. Narus - Concepedia

Author

James A. Narus

Wake Forest University

Also Known As

J A Narus, James A Narus, James A. Narus

Publications

13.8K

Citations

H-Index

Concepts

All Affiliations

Wake Forest University Kellogg's (Canada)Northwestern University Case Western Reserve University Erasmus University Rotterdam

About

James A. Narus is an author at Wake Forest University specializing in business, marketing, and management.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	21	22	13.2K
2	Management	17	18	12.3K
3	Education	1	1	10
4	Engineering	1	1	26
5	Business Administration	1	1	10

James A. Narus

Publications

13.5K

Citations

H-Index

Page 1

	Year	Citations
A Model of Distributor Firm and Manufacturer Firm Working Partnerships James C. Anderson, James A. Narus Journal of Marketing Industrial CollaborationIndustrial OrganizationManagementManufacturer FirmRelationship Marketing	1990	5.4K
A Model of Distributor Firm and Manufacturer Firm Working Partnerships James C. Anderson, James A. Narus Journal of Marketing Industrial CollaborationIndustrial OrganizationManagementManufacturer FirmRelationship Marketing	1990	2.4K
A Model of the Distributor's Perspective of Distributor-Manufacturer Working Relationships James C. Anderson, James A. Narus Journal of Marketing Relationship MarketingCustomer SatisfactionInternational ManagementSupplier RelationshipExchange Relationship	1984	1K
Capturing the value of supplementary services James C. Anderson, James A. Narus Harvard business review Public PolicySupplementary ServicesService StudyBusinessInformation Management	1995	769
Business Market Management: : Understanding, Creating, and Delivering Value James C. Anderson, James A. Narus Journal of Business and Industrial Marketing Customer SatisfactionBusiness Channel ManagementManagementProfessional SellingCustomer Relationship Management	1999	721
Business marketing: understand what customers value. James C. Anderson, James A. Narus PubMed Customer ExperienceCustomer SatisfactionConsumer ResearchCustomer Value ModelsBusiness Marketing	1999	648
Customer value propositions in business markets. James C. Anderson, James A. Narus, Wouter van Rossum PubMed Customer ProfitabilityCustomer SatisfactionCustomer Value PropositionsValue PropositionsConsumer Value Propositions	2006	638
A Model of the Distributor's Perspective of Distributor-Manufacturer Working Relationships James C. Anderson, James A. Narus Journal of Marketing Relationship MarketingCustomer SatisfactionInternational ManagementSupplier RelationshipExchange Relationship	1984	468
Partnering as a Focused Market Strategy James C. Anderson, James A. Narus California Management Review Customer SatisfactionFocused Market StrategyIndustrial CollaborationManagementCooperative Strategy	1991	424
Rethinking distribution. Adaptive channels. James A. Narus, James C. Anderson Harvard business review	1996	216

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