Statistics
Publications
25
Citations
13.5K
H-Index
23
Active since
1984
James A. Narus is an author at Wake Forest University specializing in management, business, and supplier relationship management.
Publications per year
1984–2019
25
25
Capturing the value of supplementary services
James C. Anderson, James A. Narus · Harvard business review · 1995 · 769 citations
1–5 of 25