Maud Dampérat

Impact of website visual design on user experience and website evaluation: the sequential mediating roles of usability and pleasure

Éline Jongmans, Florence Jeannot, Lan Liang et al. · Journal of Marketing Management · 2022 · 46 citations · Full text

Team creativity: Creative self-efficacy, creative collective efficacy and their determinants

Maud Dampérat, Florence Jeannot, Éline Jongmans et al. · Recherche et Applications en Marketing (English Edition) · 2016 · 30 citations

Creative Self-efficacy Determinants, Social Identity, Performance Studies +15

A dialectical model of buyer‐seller relationships

Maud Dampérat, Alain Jolibert · Journal of Business and Industrial Marketing · 2009 · 23 citations

Relationship Marketing, Customer Satisfaction, Unique Company +15

Toward a luxury restaurant renewal: Antecedents and consequences of digitalized gastronomy experiences

Florence Jeannot, Maud Dampérat, Marielle Salvador et al. · Journal of Business Research · 2022 · 20 citations · Full text

Consumer Culture, Digital Marketing, Gastronomy +12

What is the added value of an organic label? Proposition of a model of transfer from the perspective of ingredient branding

Éline Jongmans, Maud Dampérat, Florence Jeannot et al. · Journal of Marketing Management · 2018 · 17 citations

Consumer Research, Brand Strategy, Transfer Mechanisms +17