Concepedia

Ching‐Jui Keng

CK

Statistics

Publications

24

Citations

1.3K

H-Index

19

Active since

2006

Affiliations

National Taipei University of Technology(Current)

Tatung University

University of Wisconsin–Whitewater

Shih Chien University

National Chengchi University

Ching‐Jui Keng is an author at National Taipei University of Technology specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchInteractive MarketingCustomer SatisfactionCommunicationConsumer BehaviorBusinessUser ExperienceDigital Marketing

Publications per year

2006–2024

24

Publications

24

Modeling service encounters and customer experiential value in retailing

Ching‐Jui Keng, Tseng‐Lung Huang, Li‐Jie Zheng et al. · International Journal of Service Industry Management · 2007 · 278 citations

Customer Experience, Customer Satisfaction, Digital Marketing +21

The acceptance of blogs: using a customer experiential value perspective

Ching‐Jui Keng, Hui‐Ying Ting · Internet Research · 2009 · 131 citations

Customer Experience, Customer Satisfaction, Digital Marketing +22

Utilizing the Push-Pull-Mooring-Habit framework to explore users’ intention to switch from offline to online real-person English learning platform

Yu‐Hsin Chen, Ching‐Jui Keng · Internet Research · 2018 · 122 citations

Second Language Learning, E-learning, Digital Marketing +18

Online shopping delivery delay: Finding a psychological recovery strategy by online consumer experiences

Tze‐Hsien Liao, Ching‐Jui Keng · Computers in Human Behavior · 2013 · 81 citations

Customer Satisfaction, Online Customer Behavior, Behavioral Decision Making +15

Measuring online live streaming of perceived servicescape

Yu‐Hsin Chen, Min-Cing Chen, Ching‐Jui Keng · Internet Research · 2020 · 79 citations

Customer Satisfaction, Engineering, Building Olsps +19

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