Li‐Jie Zheng

Publications

278

Citations

H-Index

2007

Active since

Affiliations

National Taipei University of Technology(Current)

Li‐Jie Zheng is an author at National Taipei University of Technology specializing in customer satisfaction, destination marketing, and consumer research.

Top concepts

BusinessMarketingManagementService QualityUser ExperienceConsumer BehaviorConsumer ResearchDigital MarketingBehavioral ScienceMarketing Insights

Publications per year

2007–2007

Publications

Modeling service encounters and customer experiential value in retailing

Ching‐Jui Keng, Tseng‐Lung Huang, Li‐Jie Zheng et al. · International Journal of Service Industry Management · 2007 · 278 citations

Customer Experience, Customer Satisfaction, Digital Marketing +21

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