Concepedia
Statistics
Publications
9
Citations
609
H-Index
Active since
2013
Affiliations
Saint Joseph's University(Current)
University of Tampa
Mark Lang is an author at Saint Joseph's University specializing in marketing, consumer food choice, and consumer behavior.
Publications per year
2013–2021
Consumer acceptance of blending plant-based ingredients into traditional meat-based foods: Evidence from the meat-mushroom blend
Mark Lang · Food Quality and Preference · 2019 · 151 citations
Agriculture, Food Science, Nutrition +5
Core dimensions of food-related lifestyle: A new instrument for measuring food involvement, innovativeness and responsibility
Karen Brunsø, Dawn Birch, Juliet Memery et al. · Food Quality and Preference · 2021 · 95 citations
Public Health, Health Promotion, Nutrition +7
Consumers’ evolving definition and expectations for local foods
Mark Lang, John L. Stanton, Yingdao Qu · British Food Journal · 2014 · 92 citations
Agriculture, Marketing, Marketing Management +16
Private labels
Cristina Calvo-Porral, Mark Lang · British Food Journal · 2015 · 69 citations
Business, Marketing, Marketing Management +17
A comparison of organic-certified versus non-certified natural foods: Perceptions and motives and their influence on purchase behaviors
Mark Lang, Antonio Cesar Rodrigues · Appetite · 2021 · 58 citations
Agriculture, Food Science, Marketing +12
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