Seung‐A Annie Jin

Instafamous and social media influencer marketing

Seung‐A Annie Jin, Aziz Muqaddam, Ehri Ryu · Marketing Intelligence & Planning · 2019 · 981 citations

Social Sciences, Communication, Marketing +17

Following Celebrities’ Tweets About Brands: The Impact of Twitter-Based Electronic Word-of-Mouth on Consumers’ Source Credibility Perception, Buying Intention, and Social Identification With Celebrities

Seung‐A Annie Jin, Joe Phua · Journal of Advertising · 2014 · 746 citations

Social Sciences, Marketing, Marketing Management +17

Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat

Joe Phua, Seung‐A Annie Jin, Jihoon Kim · Computers in Human Behavior · 2017 · 594 citations

Social Sciences, Communication, Sociology +14

Can Robots Manifest Personality?: An Empirical Test of Personality Recognition, Social Responses, and Social Presence in Human–Robot Interaction

Kwan Min Lee, Wei Peng, Seung‐A Annie Jin et al. · Journal of Communication · 2006 · 588 citations

Engineering, Psychology, Social Psychology +17

Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention

Joe Phua, Seung‐A Annie Jin, Jihoon Kim · Telematics and Informatics · 2016 · 498 citations

Business, Marketing, Marketing Management +17