Concepedia

Christopher Lovelock

CL

Statistics

Publications

25

Citations

6K

H-Index

21

Active since

1975

Affiliations

Yale University(Current)

Harvard University Press

Harvard University

Christopher Lovelock is an author at Yale University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingMarketing StrategyBusiness StrategyCustomer SatisfactionService ManagementConsumer BehaviorConsumer ResearchMarketing Insights

Publications per year

1975–2011

25

Publications

25

Classifying Services to Gain Strategic Marketing Insights

Christopher Lovelock · Journal of Marketing · 1983 · 1.8K citations

Customer Satisfaction, Service Research, Service Organizations +13

Whither Services Marketing?

Christopher Lovelock, Evert Gummesson · Journal of Service Research · 2004 · 1.2K citations

Service Research, Core Paradigm, Healthcare Marketing +12

Classifying Services to Gain Strategic Marketing Insights

Christopher Lovelock · Journal of Marketing · 1983 · 829 citations

Customer Satisfaction, Service Research, Service Organizations +13

Developing Global Strategies for Service Businesses

Christopher Lovelock, George S. Yip · California Management Review · 1996 · 454 citations

Service Innovation, Internationalization, Separate Frameworks +17

Service marketing : people, technology, strategy

Christopher Lovelock, Jochen Wirtz · 2011 · 343 citations

Digital Marketing, Service Research, Service Study +6

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