Concepedia

Thomas V. Greer

TV

Statistics

Publications

5

Citations

239

H-Index

5

Active since

1969

Affiliations

University of Maryland, College Park(Current)

Thomas V. Greer is an author at University of Maryland, College Park specializing in social sciences, mail surveys, and survey research.

Publications per year

1969–2000

5

Publications

5

Likelihood of Participating in Mail Survey Research

Thomas V. Greer, Nuchai Chuchinprakarn, Sudhindra Seshadri · Industrial Marketing Management · 2000 · 141 citations

Social Sciences, Sociology, Recruitment +9

Effects of source and paper color on response rates in mail surveys

Thomas V. Greer, Ritu Lohtia · Industrial Marketing Management · 1994 · 48 citations

Social Sciences, Communication, Color Theory +13

British Purchasing Agents and the European Economic Community: Some Empirical Evidence on International Industrial Perceptions

Thomas V. Greer · Journal of Purchasing · 1971 · 19 citations

Social Sciences, Economics, International Business +11

An Analysis of Mexican Literacy

Thomas V. Greer · Journal of Inter-American Studies · 1969 · 17 citations

Education, Literacy Education, Latino Studies +13

Marketing in the Soviet Union

Robert J. Holloway, Thomas V. Greer · Journal of Marketing · 1974 · 14 citations

Social Sciences, Marketing, Marketing Management +3

1–5 of 5