Norbani Che‐Ha

Service customer orientation and social sustainability: The case of small medium enterprises

Corrinne Mei Jyin Lee, Norbani Che‐Ha, Sharifah Faridah Syed Alwi · Journal of Business Research · 2020 · 122 citations · Full text

Business, Marketing, Marketing Management +12

Performance or learning goal orientation: Implications for business performance

Norbani Che‐Ha, Felix Mavondo, Saad Mohd-Said · Journal of Business Research · 2012 · 63 citations

Management, Organizational Behavior, Performance Management +14

Country branding emerging from citizens’ emotions and the perceptions of competitive advantage

Norbani Che‐Ha, Bang Nguyen, Wan Kalthom Yahya et al. · Journal Of Vacation Marketing · 2015 · 34 citations

Management, Marketing, Tourism Management +11

Projecting university brand image via satisfaction and behavioral response

Sharifah Faridah Syed Alwi, Norbani Che‐Ha, Bang Nguyen et al. · Qualitative Market Research An International Journal · 2019 · 26 citations · Full text

Business, Higher Education, Marketing +13

The pursuit of HR outsourcing in an emerging economy: The effects of HRM strategy on HR labour costs

Hasliza Abdul Halim, Norbani Che‐Ha, Alan Geare et al. · Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l Administration · 2016 · 21 citations

Management, Human Resource Management, Organization Studies +13