Concepedia
Statistics
Publications
11
Citations
631
H-Index
Active since
2015
Affiliations
Columbia University(Current)
University of Chicago
National Bureau of Economic Research
University of Washington
Marketing Science Institute
Andrey Simonov is an author at Columbia University specializing in marketing, management, and business.
Top concepts
MarketingManagementBusinessAdvertisingCommunicationConsumer ResearchInteractive MarketingArtsTelevisionSocial Media
Publications per year
2015–2024
The Persuasive Effect of Fox News: Non-Compliance with Social Distancing During the Covid-19 Pandemic
Andrey Simonov, Szymon Sacher, Jean‐Pierre Dubé et al. · 2020 · 227 citations · Full text
Andrey Simonov, Szymon Sacher, Jean‐Pierre Dubé et al. · SSRN Electronic Journal · 2020 · 121 citations · Full text
Frontiers: The Persuasive Effect of Fox News: Noncompliance with Social Distancing During the COVID-19 Pandemic
Andrey Simonov, Szymon Sacher, Jean‐Pierre Dubé et al. · Marketing Science · 2021 · 82 citations
Fake News, Media Standards, Social Influence +26
Competition and Crowd-Out for Brand Keywords in Sponsored Search
Andrey Simonov, Chris Nosko, Justin M. Rao · Marketing Science · 2018 · 71 citations
Advertising, Brand Keywords, Focal Brand +14
Andrey Simonov, Chris Nosko, Justin M. Rao · SSRN Electronic Journal · 2015 · 25 citations · Full text
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